Muddling mark up and margin leads to business failure, as does reliance on percentages without any appreciation of the raw numbers. I show you an example with real consequences later. And a few tips on how to price for profit. You can have more in our free e-book...
As you start to plan to reopen after the pandemic, you may be faced with a dilemma. The pandemic has exhausted most businesses reserves, and now you have to get stock in, get people back into the workplace, tell your customers you are open, try and attract new...
Understanding why your customers find it difficult to engage with you, leads to ways you can allay their fears and make it easy for them to do business with you.